Our Data Marketing Services

Data Marketing Services

We offer a full campaign management solution, right from customer selection through to reporting and insight, whether your campaign is digital, direct, social, or call based

1
Customer selection for marketing campaigns
Customer Selection

Intelligent customer selections can massively increase the return on your marketing campaigns. We have experience in selecting & managing 1m+ customer marketing campaigns

2
Data enhancement services in data marketing
Campaign Reporting

We create bespoke management information (MI) dashboards, charts and KPI trackers to keep track of your campaign performance

3
Data marketing insights
Data Insights

Once the campaign is complete we don't stop there – we spend time analysing your results and looking for improvements, or insights on what was effective and how future campaign performance can be increased

Our Data Insight Services

Business Intelligence

Vision Data Insight can revolutionise the way you do business by combining data modelling and data insight with your sales and marketing processes.

  • Business Intelligence

    Insight Generation

    • See beyond the obvious
    • Identify previously unseen trends
    • Find opportunities for expansion
    • Remove hidden costs
  • Key Business Intelligence

    Cluster Analysis

    • Segment your customers based on profile
    • Create a single customer view
    • Identify high-response segments
    • Reduce marketing cost wastage
  • Business Intelligence

    Market Research

    • Identify how your product compares with the market
    • Find out how your customer perceives your business
    • Test viability of new products
    • Measure a changing market and customer need
  • Business Intelligence

    Data Processing & Automation

    • Database work undertaken
    • Speed up onerous processes
    • Free resources to add value to your business
    • Clean & Repair your underlying data

Intelligent Business Analytics and Insight Services

Here’s a snapshot of some of the services we offer

Marketing Campaign Management

We offer a full campaign management solution, from customer selections through to reporting and insight, whether your campaign is digital, direct, social or call based.

Data Modelling

Our data modelling provides a range of enhancements – some examples are margin impact models, price sensitivity, weather impact and customer response. We use predictive and cluster modelling to add value to your business.

Management Information dashboards

We create bespoke dashboards to measure a range of KPI’s – both offline and online. These clear easy-to-read dashboards tell a story to help the stakeholder make the right decision.

KPI Tracking

We create custom templates to evaluate your fixed assets, such as buildings or stores and model expected ROI to ensure that your money is spent delivering a viable return.

Data Insight

We dig deeper into your data to identify previously unseen trends, and to unearth the potential for additional sales opportunities and reduce hidden costs.

Data Visualisation

Clear, concise graphics and charts add value and insight to your business. We understand the end-result of exactly what you need to see.

Business Intelligence

Vision Data Insight can revolutionise the way you do business by combining data modelling and data insight with your sales and marketing processes.

Data Processing & Automation

We undertake full-scale database design and processing tasks and increase efficiency, reduce error, and add value to your current data.

Testimonials

What Our Clients Say

Our Blog

Data Marketing Articles

Proven data marketing experts with 15 years experience in cross-channel marketing & analytics including FTSE100, Fashion, Hospitality, International, B2B & online marketing.

Why using user-defined-fields in data modelling isn’t such a good idea!

Why using user-defined-fields in data modelling isn’t such a good idea!

What pitfalls should be avoided with Data Modelling and how can we at Vision Data Insight best suits your needs in this regard?

Why using user-defined-fields in data modelling isn’t such a good idea!
SQL TIPS: How To Create A Database And Database Tables

SQL TIPS: How To Create A Database And Database Tables

Learn how to create Databases, and Database Tables in SQL Server, filling them with custom data.

SQL TIPS: How To Create A Database And Database Tables
Data Marketing Focus: Control Groups

Data Marketing Focus: Control Groups

What is a Control Group? And what should you bear in mind when selecting your group?

Data Marketing Focus: Control Groups
SQL TIPS: How To Search A Database

SQL TIPS: How To Search A Database

A brief introduction and tips for searching a database using SQL Server. How to use a Select Statement and how to manipulate with a Where clause.

SQL TIPS: How To Search A Database
SQL Training & Accreditation

SQL Training & Accreditation

How can one become familiar with the full workings of SQL?

SQL Training & Accreditation
Top 5 Chart Fails in Data Marketing

Top 5 Chart Fails in Data Marketing

The importance of logical data presentation cannot be underestimated

Top 5 Chart Fails in Data Marketing
Recency Frequency Value - Why RFM is better but not best

Recency Frequency Value - Why RFM is better but not best

Whilst the RFM method has its merits, it can also be argued that it has its limitations…

Recency Frequency Value - Why RFM is better but not best
Over 1 million customers?

Over 1 million customers?

Data insights for companies with more than one million customers.

Over 1 million customers?

Frequently asked questions

We operate primarily in London & the Midlands, but cover the whole of the UK.
Our data insight models are industry leading and revolutionise the way our clients do business. We work alongside in-house data marketing teams to offer a streamlined reporting system to the decision makers in the organisation.
We offer a free initial consultation to establish your requirements, and then offer a range of flexible pricing and working arrangements to suit each client.
No we don’t. The reason for this is because we believe every client is individual, and we won’t try and push any particular piece of software. We usually use what our clients have access to, but if new software is required, we will work together with our customers to find the right solution that fits their business needs.
Can't find the answer?

Please contact us with your question and we will establish how data insights can revolutionise the way you do business.

Contact Us

Data Analysis, Insight and Intelligence Services

Contact Us

Please contact us today to arrange your free consultation or to learn more about our data insight, analysis and business intelligence services.

Telephone

0044 (0)1394 825 605

Address

Vision Data Insight LTD
20-22 Wenlock Road
London, N1 7GU


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